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Awakening the senses


Innovative creator and manufacturer of fragrances.

Check out our new collection!

learn more

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Awakening the senses


Innovative creator and manufacturer of fragrances.

Check out our new collection!

learn more

 

Creative Fragrances

Creative Fragrances LTD. is a wholesale creator and manufacturer of fragrances. 

CFL specializes in fragrances for air fresheners, candles, cosmetics, potpourri, soap and all household, personal care, industrial and institutional products. 

CFL has been in business since 1980 and has three Perfumers on staff and thousands of fragrances to choose from.

Our perfumers are members of the "American Society of Perfumers", a highly exclusive organization comprised of approximately 400 Professional Perfumers in the United States.

 
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Vision


Our purpose is to serve you with the highest quality fragrances.

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Vision


Our purpose is to serve you with the highest quality fragrances.

Our Company Vision

CREATE a vibrant culture for our customers and team to challenge the boundaries of our collective talent.

AWAKEN the senses and creativity of our customers’ visions.

EXCEED any and all expectations in creative development.

CHALLENGE our creativity to set trends.

BE RECOGNIZED amongst our peers as leaders and a creative force in our space.

CREATE an environment where the opportunities are boundless for all.

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Our People


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Our People


 

Over 100 years of expertise.

Our perfumers are members of the "American Society of Perfumers", a highly exclusive organization comprised of approximately 400 Professional Perfumers in the United States.

Our team of perfumers has over 100 years of expertise in the industry.  Many coming from large multi-national corporations such as Proctor & Gamble, Estee Lauder, Dial, and Aveda. 

 

 

Craig Neely,  President

Craig joined the team at Creative Fragrances LTD in 2001.  His business career in the chemical specialties industry began in 1976.  He has held positions in sales, marketing and management with nationally recognized manufacturers.  These experiences have made him uniquely qualified to understand how to help our business partners build and grow their market brands.

 

Daniela Schuch, Lead Perfumer

Daniela was trained at the acclaimed Grasse Institute of Perfumery in France. Grasse, the world’s capital of perfume, allowed her to master the craftsmanship of French perfumery. Daniela has interned with perfume houses in France and worked in the U.S. for fragrance houses.

Her passion for perfumes began in early childhood when she used to make perfumes out of organic rose petals and household rubbing alcohol. Ironically, her instincts at an early age were tapping into her overly-mature sense of smell and fragrance design. The first perfume she ever purchased was Anais Anais, by Cacharel, and from there she never stop having countless bottles of fragrances from around the world.

Over the years, Daniela has continued her education on perfume / fragrances by reading trade literature and blending raw materials on her own. In more recent years, she has honed in on her passion, which led her to formal study in France and now professional work as a perfumer.

Daniela Schuch | Lead Perfumer

Al Adamson, Perfumer - Regulatory Director

In 1967, Al began his career at Procter & Gamble in Cincinnati, Ohio as an apprentice Flavorist.  He then became an Apprentice Perfumer mentored by P&G’s Master Perfumer, Ed Matre.

In 1975, Al joined The Dial Corporation as their lead Perfumer.  Throughout his 23 year career at Dial, he managed all perfume operations for the $2 billion corporation including perfume creation, quality control, marketing and manufacturing.

Al joined CFL in 1998 as a Perfumer and Regulatory Director.  In this role, he has applied his expertise to perfume creation, quality control and also perfume safety and regulations.

Pablo Ambris, Perfumer - Quality Control Manager

Pablo Ambris has worked with CFL for more than 5 years. He is responsible for the Quality Assurance of the company and technical support.  He focuses on testing, evaluating fragrances, advising customers regarding which fragrances exhibit the best performance in their products, as well as consulting with customers about their product specific needs.

Pablo received a B.S. in Bio-Pharmaceutical Chemist, from UANL in Monterrey, Mexico. He has also held positions as QC and R&D manager, in the fields of the cosmetic and wax industry. He integrates his broad range of expertise, which complement his role as a Junior Perfumer, leading his analytical approach to project delivery and commitment to client satisfaction. 

Carrie Martinez, Fragrance Specialist

Carrie started with CFL in 1998. This was the beginning of an incredible journey of hard work and a thirst for knowledge. She has served CFL in a variety of roles, but her gift and passion has always revolved around the client. Her infectious personality and keen understanding of trends has made her invaluable. Her incredible sense of smell and understanding of clients needs, help to bridge the gap between average and exceptional.  Awakening the senses and energizing the creativity of CFL’s clients.